Speaker

Denys Strobykin

General Manager

Philip Morris Bulgaria, Bulgaria

Denys Strobykin is General Manager of Philip Morris Bulgaria. He brings more than 20 years of international experience at Philip Morris International across finance, sales and marketing, with previous roles in Ukraine, Moldova, Poland and Romania. In his current role, he is leading the company’s business in Bulgaria and its continued transformation toward a smoke-free future. He holds an MBA from the University of Sheffield.

Monday 26 | 10

Sofia Balkan HotelMon 26 | 10

    Artificial Intelligence is rapidly transforming industries, redefining operational efficiency, and reshaping the global economic  landscape. This panel will explore how businesses and economies in Southeast Europe can leverage AI technologies to drive  innovation, optimize productivity, and unlock new growth potential. Discussions will focus on the integration of AI in traditional  sectors, the critical need for workforce upskilling, and how embracing this technological shift is essential for maintaining a  
    competitive edge in global markets.